
Sustainability in the Spotlight: Expo West 2025’s Ultimate Innovation Showcase
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Sustainability in the Spotlight: Expo West 2025’s Ultimate Innovation Showcase 〰️
This year I got to go to Natural Products Expo West, and what an incredible experience it was! From the moment I stepped into the show, I was immersed in a world where innovation meets sustainability. I witnessed mushrooms stepping into the mainstream, packaging taking center stage, and plastic-free personal care gaining momentum. Upcycled ingredients are fighting industrial food waste, while plant-based possibilities and futuristic foods continue to break boundaries. Functional beverages are making waves, and the coolest innovation—Pasture Bird—is redefining what’s possible in regenerative farming. Join me as I share my journey through these inspiring trends and up-and-coming brands determined to fix the future.